You built a website with SiteW and you want it to appear in the first results of Google? Just follow these simple steps and you will greatly improve your website SEO.
This tutorial explains how to optimize your site for the search engines:
indem Sie Schlüsselwörter (keywords), durch die Sie gefunden werden möchten, definieren
indem Sie den Inhalt Ihrer Website verbessern
indem Sie Nachrichten über Ihre Website auf anderen Websites posten
indem wir Ihnen erzählen was wir tun und was wir tun können, um Ihnen zu helfen
SEO (Search Engine Optimization) is the process of improving the volume and quality of traffic to a website from search engines via search results for targeted keywords. We explain in this tutorial what you need to do in order to improve your search engine rankings.
Die erste zu beantwortende Frage ist: "Was sind die Schlüsselwörter, bei denen Sie Ihre Website bei Google anzeigen lassen möchten?"
If you want to create a website about SEO, you probably want your website to appear for the search terms "Search engine optimization" or "Search engine first results". Nehmen Sie nicht zu viele Schlagwörter, maximal 6.
Now, what you need to do is to convince search engines that your website is the one which talks the best about these words.
If you need some help by choosing your keywords, you can read our guide: How to use keywords for Search Engine Optimization?
The title, description and page url are generally displayed in the search engine results. They allow on one hand to improve your website ranking and on the other hand to incite people to visit your web page (the internet-users read the titles and descriptions in the serp (search engine results pages) and click on the most interesting/relevant links).
On the page My-websites, click on the button Settings, then, Search engines. Change the title to be short and to include your keywords.
Update the description: it must contain all the keywords you chose. Try to write attractively to make people click on your links.
Then, although it is not used anymore by search engines, modify the keyword list with your keywords.
It is really important to choose names which contain your keywords.
For example, update the page named 'welcome' to 'SEO principles' or a page named ‘Tools’ to ‘SEO tools’.
Also remember that with SiteW, you can customize your page urls. In the website modification tool, select your page in the orange area on the left of your screen, click on then, on SEO in the bottom toolbar. You can then define your own url by filling in the appropriate field. It is an easy and effective way to add even more keywords to your website and to improve your SEO.
Booking a domain name is an essential step for your SEO strategy, because it allows you to customize your website url and to show Google that you own a professional website, for you have to pay to book a domain. It is easy to register a domain with SiteW: you can do it for free with our Premium or Pro packages and for only 2.39€TTC/month for the Starter package.
You need to insert Text blocks in all your pages, containing your keywords as often as possible. Völlig leere Seiten oder Seiten, die nur Bilder oder Videos beinhalten, werden niedrig eingestuft. Deshalb empfehlen wir Ihnen, dass Sie Ihre bilder kommentieren, falls Ihre Seite keinen Text beinhaltet. Redewendungen sollten vollständig erscheinen, aber auch getrennt. For example, Website search engine optimization should appear, as well as sentences containing website, SEO and Search engines. It is useful to alternate between words of the vocabulary of website SEO.
You may think that the content is a bit repetitive (the word 'SEO' can be repeated every 100 words). aber Google kann so verstehen, worum es in Ihrer Website geht und demnach das Ranking Ihrer Schlagwörter erhöhen.
Sie sollten Ihre Seiten nicht überladen.
Teilen Sie große Seiten daher in mehrere kleinere auf. The more pages your site contains, the better search engines consider it, because it will be more likely to match different search terms. With SiteW Premium and Pro packages, you can create an unlimited number of pages.
Search engines attach a lot of importance to the number and to the quality of links pointing to your website (backlinks). It is very important to have as many backlinks as possible, and these links must contain your keywords and be found in quality websites.
For our SEO Website example, a link like 'Website about SEO' will be better than 'Visit this website' or a simple web address. Nevertheless remember not to use too many links, because it can be considered as unnatural by search engines.
Der Inhalt ist sehr wichtig: die Seite, die Ihren Link beinhaltet, sollte auch möglichst viele Schlüsselwörter enthalten. Der Link wird attraktiver für Besucher der Website sein und Suchmaschinen werden erkennen, dass der Link eine bessere Qualität hat.
Ask other webmasters to exchange links with you. You can, for example, add a link on your website for a blog specialized in SEO and the other website will add a link to yours.
If your website is about tourism, make sure to subscribe to the Tourism Information Office's website of your city. Falls Sie die Website einer Stadt verwalten, fügen Sie einen Link auf ihrer Wikipedia Seite ein Falls Sie ein professioneller Anwender sind, überprüfen Sie, dass die Website Ihrer Stadt kein Verzeichnis, das alle örtlichen Unternehmen auflistet, hat...
Suchen Sie auf Google nach Blogs und Pinnwänden, die sich auf ihrer Website mit Ihrem Thema befassen oder befassten und posten Sie dort einen Kommentar mit einem Link zu Ihrer Website. Generally, in order to avoid spamming, the links in blogs and forums are nofollow, that is to say that they are not taken into account by search engines. Nevertheless, these links allow you to get visitors.
For example, by typing 'SEO forum' or 'Blog about search engines’, you will find websites on which it would be interesting to post a message with a link to your website.
Sie können auch spezialisierte Websites oder Blogs kontaktieren und sie bitten einen Artikel über Sie und Ihre Website zu schreiben
Für die Homepages, die mit SiteW erstellt werden, stellen wir verschiedene Tools zur Verfügung, um Ihre Suchmaschinenoptimierung zu verbessern.
Wenn Sie eine Website erstellen, fragen wir bei den bekanntesten Suchmaschinen an, sie zu besuchen.
As far as your stats are concerned, SiteW allows you to directly access your website stats by going to the My websites page. You can also simply refer directly to Google Analytics statistics and use this data to improve your website SEO.
Letzte Aktualisierung: 24 März 2020